I agree about our kids loving the game like they do basketball or football. My son is 9 and is killing it. A Black generational talent with swag would set that shit on fire.They tried this once w/ Freddy Adu and it didn’t work. The US media machine doesn’t penetrate football the way it does the other 3 big sports here because the game doesn’t require the hype. It requires culture.
Culture comes before marketing everytime in this game, and what we need is our kids who live, breathe, eat and sleep this game.
Trust me, as a youth football coach here in DC, once we solidify that culture in every hood everywhere, it’s on.
I think we are so powerful through culture that we could penetrate the media machine enough to get attention.
Lastly, my master plan would include some wealthy Black folks owning these minor league clubs that could potentially move to MLS.
This would give our kids access to clubs and opportunity.